For nearly all of his decade-lengthy profession, the Weeknd has been finding ever extra ornate ways to duck the highlight, turning into immeasurably necessary and popular whereas declaring a fab, skeptical and efficient hang from the harsh, typically goofy highlight of reputation.
Out on the stage at the Vast Bowl halftime point to, though, there isn’t a lot one can enact to veil. It is a locale that flattens nuance, sandpapers intent. It’s reside and heavily vetted. For someone whose songs in total dive deep into demanding and engaging self-discipline topic, nevertheless gleam so brightly and convincingly that it’s easy to miss the brittle soul within, it is an no longer seemingly, nearly inclined spot to search out your self.
Which presumably explains why, at Vast Bowl LV at Raymond James Stadium in Tampa, Fla., the Weeknd rejiggered the terms of the efficiency. What would ordinarily be a hyperchoreographed spectacle with endless transferring parts was once as an different something extra focused and, at instances, unnervingly intimate. Even when his music tends against the maximalist, the Weeknd discovered several ways to produce the efficiency seem small, a roughly secret whispered in entrance of an target market that tops 100 million.
In a efficiency clearly designed for at-dwelling consumption, he focused closely on the cameras. Within the relieve of him was once a band and choir interspersed among a neon cityscape, and in total he was once surrounded by dancers — their faces bandaged, in accordance to the celebrity-skeptic iconography of his fresh music videos — nevertheless in total, the Weeknd stood alone. His check contact was once intense. When he danced, he basically did so in isolation. Within the course of a pyrotechnic affair, there he was once, preserving his beget time.
That was once moreover partly the results of the unheard of situations of this 300 and sixty five days’s match: a mountainous-scaled affair reimagined with pandemic restrictions in ideas. Reasonably than the identical old stage setup — assembled at midfield, then without warning disassembled after the point to — the Weeknd performed largely from the stands, perfect descending to the self-discipline for the final few minutes of his spot.
Wearing a shiny red blazer and spectator shoes with an all-black ensemble, he typically looked love a cabaret mayor, a grasp of ceremony for a apartment-age design. He caught to the biggest of his many gigantic hits. “Starboy” was once brilliant, and “The Hills” had an outstanding sweep.
After “The Hills,” he pivoted to something extra unheard of, strolling into an overlit labyrinth and performing “Can’t Feel My Face” amid a scrum of face-bandaged look-alikes. The digital camera was once hand held and unsteady, communicating a glamorous mayhem that this match in total doesn’t dabble in.
In a while, he tempered the mood with some of his biggest-tent hits: the sunshiny “I Feel It Coming,” the outsized “Receive Your Tears,” after which “Earned It,” his theatrical ballad from the “Fifty Shades of Gray” soundtrack.
There could perhaps well perhaps be no extra fitting moment for the Weeknd to be headlining the halftime point to: After nearly a 300 and sixty five days of avoiding other folks, who better to establish the terms of public engagement than pop music’s finest hermit? That said, it was once jarring this week to seem at him walk his head out from the shadows, spirited in a terse, no longer wholly at ease news convention, and yuk-yuking in a comedy sketch with James Corden.
There are some duties of this level of reputation that aren’t negotiable. Asked at the news convention whether he would mood his songs or efficiency in any appreciate, given how lurid and graphic his fresh videos were, the Weeknd insisted, “We’ll sustain it PG for the families, positively.”
Which is to teach, there was once no mischief injected onto one amongst pop music’s grandest, most-viewed and most scrutinized stages — remove, to illustrate, the raw carnal provocations of Prince’s 2007 rain-shellacked efficiency, or the fireplace-eyed political radicalism of Beyoncé’s takeover of Coldplay’s tepid spot in 2016, or M.I.A.’s heart finger in 2012.
Largely, as promised, he saved it PG, though he did toss in a sly grin and a runt sashay of the hip all thru “I Feel It Coming,” and the scattered mayhem all thru “Can’t Feel My Face” instantaneous far extra corrupt issues than could perhaps well be represented. His fresh music videos have smitten by the grotesquerie of movie celebrity cherish, nevertheless that memoir was once nodded to nevertheless largely sidelined.
This is the second halftime point to produced in portion by Jay-Z’s Roc Nation, in an association struck whereas the league was once making an are attempting to address fallout from its handling of Colin Kaepernick’s racial justice protests. These days, the N.F.L. has apparently forever been in crisis-response mode. This season was once constantly challenged by the affect of the coronavirus.
Sooner than the game, the rock-soul singer H.E.R. performed “The US the Aesthetic,” injecting some Prince-minded guitar filigree. And the national anthem was once a duet between the phenomenally gifted soul singer Jazmine Sullivan and the nation stoic Eric Church, carrying a red moto-esque jacket as if to overemphasize the political and cultural heart ground the efficiency — sturdy, typically impressive — was once so clearly striving for.
Within the Weeknd, the N.F.L. opted for one amongst the few unimpeachable pop stars of the final decade, a relentless hitmaker with an ear for unusual manufacturing and an affection for the grandeur and sheen of the biggest 1980s pop.
Only all thru the final few minutes, when he within the slay emerged out onto the self-discipline, did he acknowledge aesthetic how far he’s come. Playing at that moment was once a snippet of “Condominium of Balloons,” the gloomy title music from his extremely gloomy debut mixtape, launched a decade within the past. At that time, the Weeknd was once a total cipher, a Toronto miscreant with an ethereal explain and zero passion in sharing himself with the leisure of the arena.
This nod to his previous was once like a flash — a wink for longtime fans — and it gave technique to “Blinding Lights,” his exuberant fracture from 2019, which topped the Sizzling 100 for four weeks. It’s a sterling music that conjures up both an idyllic future and triggers aural sense memories of mega-pop’s glory years. On the self-discipline, he was once surrounded by a entire lot of Weeknd-alike dancers. Within the starting, he moved with them in lock step. Nonetheless as the music swelled, and the dancers began to swarm in abnormal patterns, the Weeknd moved in his beget rhythm, maintaining the digital camera’s overview, alone amid the chaos.